NOT.
EASILY.
BROKEN.
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Our goal is to develop people who are NOT EASILY BROKEN by using the tools of Resilience Conditioning and Purpose-Driven Coaching.
As a company, we are seeking to cut through the fluff of the fitness industry, which has added confusion to building strong individuals. We want people to be resilient and successful, and we have the experience to deliver on that.
Our Lead Coach, Seth Baguley, has over 15 years industry experience working with clients ranging from the Dad looking to regain youth, to the professional athlete looking to up their game on the big stage.
If you want to UNLEARN Fitness and BUILD your Strong Life - we are the company for YOU.
our core values
Purpose-driven
We believe that goals are easiest to achieve when purpose is made clear. Meaning adds colour to life, and strengthens motivational factors.
Growth Mindset
We believe growth in life is essential to fulfilment. In a world that enables victimhood, we look to condition resilience and help individuals build THEIR strong life.
Authentic relationships
Relationships that change lives take time and investment - and we're all about it! That's why you get more value the longer you sign up for.